Around 830 exhibitors from 56 countries to attend IDS 2021
COLOGNE, Germany: The International Dental Show (IDS) will be opening its doors for the 39th time from 22 to 25 September. Owing to the ongoing global SARS-CoV-2 pandemic, which led the organisers to postpone the event from March to September, this year’s edition will be taking place under extraordinary circumstances. Although a considerable number of companies will not be exhibiting at IDS, about 830 companies have already confirmed their participation.
According to the latest figures by Koelnmesse, 74% of exhibitors come from abroad, including from France, Great Britain, Italy, South Korea, Switzerland and the US. Companies from Brazil, Bulgaria, China, France, Italy, South Korea, Russia and the US will have country-specific pavilions. In a recent press release, Koelnmesse stated that the high level of international participation underlines once again the outstanding significance of IDS as the most important global dental industry platform.
Overall, the organisers predict that IDS will play a key role in the successful restart of the market. Throughout 2020, dental companies around the globe reported the financial effects of government-imposed lockdowns and radical public health measures, including the partial or complete closure of dental practices. As revealed by the fourth-quarter results for 2020 and this year’s first-quarter results, the industry is slowly but steadily recovering from the crisis.
In order to protect and ensure the health and safety of exhibitors and visitors alike, rigorous protective measures in line with the official requirements have been taken into account in the allocation of the exhibition floor. IDS 2021 will be staged in Halls 2, 3, 10 and 11, which are connected via a simple circular route. Visitors will be able to enter the fair through four entrances, which will allow for an even distribution of attendees across the exhibition halls. To meet social distancing rules, the existing restaurant and resting areas in the halls have been expanded and a new food area has been installed in Hall 4.1.
In addition, the organisers are extending the physical event in Cologne through the digital platform IDSconnect. This strategic move to make IDS 2021 a hybrid event will benefit both dental professionals and companies and, in particular, those who will not be able to travel to Cologne in September, as it includes a number of innovative features that will allow users to discover new products and connect with colleagues and partners online.
More information about IDS can be found on the event website.