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Carestream Dental: Adding workflow value through modular and open solutions


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Burkhard von Cieminski, head of sales for Europe, Africa and the Middle East at Carestream Dental, talking to the press. (Photograph: OEMUS MEDIA)
Dental Tribune International

By Dental Tribune International

Thu. 23. March 2017


COLOGNE, Germany: Orthodontics and laboratories—these are the two areas in which Carestream Dental sees its largest growth potential in the years to come, the company said at IDS. Emphasising the importance of offering open and flexible systems, head of sales for Europe, Africa and the Middle East Burkhard von Cieminski further stressed the significance of being adaptable as a company in order to identify and serve emerging markets that might not appear to be dentistry-related, but could be promising business avenues.

“At our booth, practitioners are able to experience the complete world of dental imaging and processing because we are the only company in the imaging field to offer a holistic portfolio, from film and 3-D radiographic imaging to a comprehensive digital workflow within the practice,” said Mirjam Hermann, Carestream Marketing Director for the European, African and Middle Eastern Region.

“We are proud to say that our data is open and easily to handle for everybody,” Hermann pointed out. “This gives our customers the flexibility to increase the added value in their practice and, for example, to work together with different laboratories.”

With its launch of the CS 8100SC 3D, an advanced version of its proven CS 8100 platform, the company now offers specialised solutions in orthodontics. According to the company, an orthodontic module starts automatically after a fast scan and provides the practitioner with the optimal basis for precise treatment planning after only 90 seconds. Furthermore, the company introduced a new software module—the implant assistant—for prosthetic planning, which Von Cieminski called the “future of digital restoration management”.

“Whether with the scanner, the radiographic system or the software—with our modular, open system, the user determines how digital his or her workflow is and will be able to integrate analogue technologies or other providers into the individual workflows at any time,” Von Cieminski concluded.

Giving an outlook for the company’s future, Von Cieminski pointed out the increasing demand for solutions originating from laboratories. “This will be another journey for us,” he said.

Carestream’s booths (T040, U049, T043 and T049) can be found in Hall 10.2.

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