W&H holds several “walk and talk” tours at IDS
COLOGNE, Germany: At IDS 2019, Austria-based company W&H decided not to host one large press conference, but rather to invite the press to attend specially stylised “walk and talk” tours. Held at different times throughout the trade show at the W&H booth, the tours allowed participants to get up close and personal with the latest products released at the fair. On Wednesday, Dental Tribune International attended an afternoon tour.
Leading the tour was Simon Niedermüller, Director of Business Management. Besides a number of products that the company had on display, W&H launched its latest cloud-based technology, the ioDent system. “The ioDent platform is an Internet of things platform connecting different W&H products, from our implantology products through to our sterilisers, but also provides service support to the clinics,” explained Niedermüller. With many features, the new platform’s intuitive interface enables the user to predefine all the treatment details, implant positions and necessary program steps, which are customised for each patient and can be planned and configured prior to the treatment.
Other products showcased during the tour and launched at IDS for the first time were the new Lisa and Lara steriliser systems, and a new prophylactic portfolio. For more information on W&H, visit their booth at Hall 10.1, Booth C018.